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Today: The Digital Shift – Redefining Human Gatherings in the Event Industry

Event, FeaturedDecember 11, 202317Views 0Likes 0Comments

The landscape of modern events is undergoing a profound transformation, driven by the relentless pace of technological advancement. This era, marked by the digital shift, is not just a phase in the evolution of events; it's a complete reimagining of how we connect, share, and experience gatherings. The Integration of Technology in Modern Events The introduction…

20th Century: Globalization and the Evolution of Events

EventNovember 23, 202323Views 0Likes 0Comments

The 20th century marked a seismic shift in the landscape of human events, characterized by an unprecedented pace of globalization and technological advancements. This era witnessed the transformation of local gatherings into: "global phenomena" fundamentally changing the way we experience community, share knowledge, and build our future. The Emergence of International Expos and Olympics International…

The Renaissance to Industrial Revolution: Crafting the Modern Event Experience

Event, InnovationNovember 9, 202314Views 0Likes 0Comments

In the breathtaking sweep of human innovation from the Renaissance to the Industrial Revolution, we didn't just witness the transformation of arts and sciences but also the radical reshaping of how humans congregate, share, and inspire one another. This era didn't just adjust the human narrative; it rewrote it, setting the stage for modern event…

The Middle Ages: Pilgrimages, Fairs, and Festivals

EventOctober 30, 202314Views 0Likes 0Comments

In our journey we are traveling thru the corridors of history, shedding light on pivotal shifts in human behavior and societal structures, relating this to the event industry. One such transformative era was the Middle Ages, a period that forged the very essence of group identity and communal experience through various gatherings, including religious pilgrimages,…

Ancient Civilizations: Events as Spectacles

EventOctober 24, 202315Views 0Likes 0Comments

Part 3 - 8 In the timeline of human civilization, the era of ancient cultures marks a pivotal turn in the complexity and scale of social gatherings. As societies became more stratified and states more powerful, events evolved beyond the communal rituals and seasonal festivals of agricultural communities. They transformed into grand spectacles, showcasing the…

From Hunter Gatherers to Settled Societies: The Rise of Rituals

Business, EventOctober 10, 202313Views 0Likes 0Comments

Part 2 - 8 In tracing the evolutionary journey of human events and gatherings, one can't ignore the profound transformation that took place when our ancestors transitioned from a life of constant movement and adaptation to one of permanence and establishment. The transition from hunter-gatherers to settled societies not only laid the foundation for human…

The Dawn of Socialization: Our Earliest Ancestors

EventOctober 10, 202313Views 0Likes 0Comments

Part 1-8 Around 70,000 years ago, a transformative event occurred that would mark humanity forever: the Cognitive Revolution. This turn not only gave Homo sapiens the ability to imagine worlds beyond tangible reality but also solidified our position as unique social animals in the evolutionary landscape. Understanding our evolutionary history is not just a matter…

Timeless Events: From Ancestors to Augmented Reality

Event, FeaturedOctober 3, 202313Views 0Likes 0Comments

Introduction: Tracing Our Collective Journey Through Events -- -- Part 0 of 8 Throughout history, events have shaped our stories, defined our eras, and brought us together in myriad ways. Welcome to Timeless Events: From Ancestors to Augmented Reality, a voyage exploring our ever-evolving gatherings, from our ancestors' humble firesides to the moder events realms…

The future of events? The unexpected power of live human encounters

Event, Innovation, NewsSeptember 29, 202314Views 0Likes 0Comments

New technologies are radically reshaping our visual landscape. 'Synthetic' images and digital representations are becoming ever more prevalent, altering the way we interpret and engage with the world around us. Yet amidst this sea of digital change, there remains one element that stands insurmountably authentic: the tangible experience of a live human encounter. While digital…

The 4 Moments of Truth in the Event Industry

Business, EventSeptember 20, 202311Views 0Likes 0Comments

Introduction to the "Moment of Truth" Theory in Marketing The concept of the "Moment of Truth" originated in the world of marketing to describe the instances that can make or break a customer's relationship with a brand. Initially (coined by Procter & Gamble) it was a way to understand the critical points in a customer…

The Value of the Ticket in B2B Exhibition: The Importance of an Effective Pricing Strategy

Business, EventMay 4, 202310Views 0Likes 0Comments

Introduction In the world of B2B Exhibitions, free or low-cost admission is a widespread practice, rooted in the tradition of valuing attendees as the essential element of the event and using the number of visitors as the most important metric to measure success. However, this strategy has shown weaknesses and is becoming increasingly outdated. Instead,…

AI and Philosophical Implication on the Event Industry

Business, Event, InnovationMay 1, 202312Views 0Likes 0Comments

As a Researcher specialized in the Human2Human Experiences, thru Exhibitions, Events and Visitor Attractions, I feel very involved in the way the new generation of AI, starting from ChatGPT will impact our sector. I observe two approaches to discussing this topic. One is a philosophically devoid and politically naive way of looking at artificial intelligence.…

Event

Today: The Digital Shift – Redefining Human Gatherings in the Event Industry

20th Century: Globalization and the Evolution of Events

The Renaissance to Industrial Revolution: Crafting the Modern Event Experience

The Middle Ages: Pilgrimages, Fairs, and Festivals

Ancient Civilizations: Events as Spectacles

From Hunter Gatherers to Settled Societies: The Rise of Rituals

The Dawn of Socialization: Our Earliest Ancestors

Timeless Events: From Ancestors to Augmented Reality

The future of events? The unexpected power of live human encounters

The 4 Moments of Truth in the Event Industry

The Value of the Ticket in B2B Exhibition: The Importance of an Effective Pricing Strategy

AI and Philosophical Implication on the Event Industry

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