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Looking Ahead: The Future of Human Gatherings in the Data-Driven Age. The Role of Exhibitions: From Business Enabler to Market Oracles

Business, FeaturedJanuary 9, 2024427Views 0Likes 0Comments

This is the final chapter of the journey we have embarked upon to better understand the important connection and indelible relationship between human evolution and the world of events, particularly exhibitions. We have reached the point where we will attempt to envision the "future" of events and their role. Whenever we venture to think about…

Today: The Digital Shift – Redefining Human Gatherings in the Event Industry

Event, FeaturedDecember 11, 202337Views 0Likes 0Comments

The landscape of modern events is undergoing a profound transformation, driven by the relentless pace of technological advancement. This era, marked by the digital shift, is not just a phase in the evolution of events; it's a complete reimagining of how we connect, share, and experience gatherings. The Integration of Technology in Modern Events The introduction…

Timeless Events: From Ancestors to Augmented Reality

Event, FeaturedOctober 3, 202332Views 0Likes 0Comments

Introduction: Tracing Our Collective Journey Through Events -- -- Part 0 of 8 Throughout history, events have shaped our stories, defined our eras, and brought us together in myriad ways. Welcome to Timeless Events: From Ancestors to Augmented Reality, a voyage exploring our ever-evolving gatherings, from our ancestors' humble firesides to the moder events realms…

The Art of Data Humanization

Business, FeaturedApril 17, 202336Views 0Likes 0Comments

As a data strategist and co-founder of GRS Research & Strategy, I have witnessed the challenges faced by experience industry professionals in today's data-driven world firsthand. The crux of the problem is that we are inundated with data. The data overload has brought our industry to a point where we must shift our focus from…

New Strategic KPIs for The Exhibition Industry

Business, FeaturedMarch 27, 202327Views 0Likes 0Comments

If there was one positive aspect to the period of COVID-19, it was its collective impact on the need for community. Suddenly, everyone could understand the indispensable need for communities linked to specific supply chains to meet and be together. These meetings are what we commonly know as exhibitions. Unfortunately, COVID-19 fully trampled the exposition…

We are entering the era of the ‘synthetic words’

Event, FeaturedFebruary 27, 202331Views 0Likes 0Comments

ChatGPT's ability to simulate language is not just a technical advance in "NLP" natural language processing but a passage of civilization that will undermine many economies, businesses, and markets. For this reason, the exhibition industry must also investigate how and why this innovative technology will enter our sector, in the industries where our collective events…

Featured

Looking Ahead: The Future of Human Gatherings in the Data-Driven Age. The Role of Exhibitions: From Business Enabler to Market Oracles

Today: The Digital Shift – Redefining Human Gatherings in the Event Industry

Timeless Events: From Ancestors to Augmented Reality

The Art of Data Humanization

New Strategic KPIs for The Exhibition Industry

We are entering the era of the ‘synthetic words’

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